Everything you heart desires

Everything you heart desires


Creative Director | Pitch win and campaign delivery


Freedom takes on a new meaning at Amaysim; it’s scrolling what you want without shame, it’s even staying up to date with the shows, people and sports in your life, it’s using your phone for whatever your heart desires.


So celebrated the relatable quirks of Australians through the wacky, weird and wonderful ways they use their phones, thanks to Amaysim value packed mobile plans.

The campaign ran nationally across multiple channels including tv, outdoor, print, radio and digital platforms.